How IoT delivers consumer value in the CPG world

Ken Miller

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IoT technology is rapidly changing the shopping experience for consumers, creating an opportunity for CPG businesses and raising some important questions to consider.

In our recent article in the latest BrandPackaging magazine, we explore how packaging technologies will increasingly provide consumers with truly personalized value. As IoT and CPG meet, we anticipate the leveraging of packaging technology to deliver consumer value well beyond ease and cost savings.

Download the article to see what we envision.

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