It's an exciting time to be a brand builder.

As a marketing leader, no one knows better than you that the scope of marketing is changing rapidly. You’re most likely working hard to stay ahead. You’re being asked to lead business strategy, make technology decisions and even redesign operations. That's a lot of ground to cover.

To succeed, you need a partner with a different perspective on your marketing and branding challenges. A partner who can help you by going deeper into your business to make informed strategic choices and craft compelling connections with customers. We want to be that partner.

Over the past months, our two firms, Brandlogic and CoreBrand, have been busy building a new company that has the insight and experience to address today’s brand and marketing challenges. By listening carefully to clients, and leaders like you, we saw an opportunity to take a new direction. As we thought about the future of business in a digitally charged, customer-empowered world, we also saw the path for our own future.

Our employee-owners have boldly redefined our company. We are now Tenet Partners, a brand innovation and marketing consultancy. Not just a new name and a new brand, but a new business to better serve clients with an enhanced suite of offerings that fuses our strengths across six disciplines. Our clients can expect that each engagement, led by senior partners, will deliver on the Tenet promise of partnership, expertise and results.

Our mission is to help clients like you drive growth and value by putting customers at the center of your business. Applying the principles of human-centered design influences every aspect of the pursuit to unlock opportunities. And, delivering brand-led innovation with creativity and strategic thinking serves as the fuel.

As brand builders, we’re excited about the future. Yours and ours.

Welcome to Tenet Partners.

Brandlogic and CoreBrand have become Tenet Partners — Where brand meets innovation®. More